MARKETING AND INFORMATION!!TO MAKE YOUR BUSINESS MOVE FAST!!!

*TENDER

•A Tender is the more formal and detailed exercise of obtaining sealed bids for goods where the value is high and for the specification is detailed or complex.

*NEGOTIATIONS

•The act of discussing an issue between two or more parties with competing interests with an aim of coming to an agreement.

*CONSUMER DECISION MAKING PROCESS

•PROBLEM RECOGNITION

•INFORMATION SEARCH

•EVALUATION OF ALTERNATIVES

•PURCHASE DECISION

•POST PURCHASE BEHAVIOR……….

*QUOTATION

A quotation is a procedure for seeking a price and delivery 🚚 time for goods which are easily specified.

*SALES PROMOTIONS

•AN activity designed to boost the sales of product or services …..

It May include an advertising campaign,increased PR activity,a FREE -SAMPLE campaign,offering FREE Gifts or trading Stamp etc….

*CONSUMER MARKETS

•Consumer markets are the markets for products and services bought by individuals for their personal use…

*BUSINESS MARKETING

•Business marketing is the practice of individuals,or organizations,including commercial Business,Governments and institutions,Facilitating the sales of their products or services to other companies….

*STRAIGHT RE-BUYS

•A business buying situation in which the buyer routinely reorders something without any modifications…..

*MODIFIED RE-BUYS

•A Business buying situation in which the buyer wants to modify product specifications,prices,Terms or supplies….

*PROPOSAL SOLICITATION

•The stage of the Business buying process in which the buyer invites qualified suppliers to submit proposals….

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s